iPhone 15: These are the features Apple fans want in 2023

You don’t become the world’s richest company without knowing what your buyers want from your most popular product line. But if Apple needed a little inspiration, the phone trade-in store SellCell (opens in new tab) has some valuable intel with fans’ most wished-for iPhone 15 features.

The site asked 2,560 American iPhone owners what theoretical features they would be most excited about in the iPhone 15, allowing respondents to pick up to three answers. While some were undoubtedly more likely than others, the answers provide interesting insights into what the average iPhone shopper is looking for, rather than the hardcore tech enthusiasts who read sites like this.

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